Did you know you can use Postmatic for author-based subscriptions as well as notifications of all posts? It’s true. Your users can subscribe to all new posts, or just the posts of their favorite authors.

When users are browsing your Postmatic blog our widget presents itself so as to allow them to subscribe to all future. As you can see on the right side of the image below, they are presented with a general option of subscribing to the blog – “Enter your email to subscribe to Food Integrity Campaign”.

However, when you’re on an author archive page, Postmatic does something magical – it changes its focus to that specific author.

In the example below, we’re in Sarah Damian’s archive. Check out the subscription box on the right – it now reads “Enter your email to subscribe to posts by Sarah Damian”.

Postmatic is smart enough to notice the reading preferences of your subscribers and it adjusts itself accordingly, giving your readers an option that they may not have considered. Author-specific subscriptions function just the same way as site-wide subscriptions, with full email integration including new post notifications, comment notices, and replies.